Denisse is one of Elemento L2’s public relations and social media experts. Born and raised in the suburbs of Chicago, this girl is a force to be reckoned with. She’s quick to find social trends, scan the news to find brand mentions, and know how to implement a wicked PR strategy.
After her 2011 graduation from Loyola University Chicago with degrees in advertising, public relations and marketing, Denisse began her extensive series of internships across a multitude of agencies throughout Chicago. Her love for writing and fascination for all things digital led her to become a social community manager for brands like Tampico Beverages, Madrina’s Brands, Latino Fashion Week and Azteca Foods, just to name a few. Over the past two years, Denisse has done everything from developing integrated social media campaigns to finding media opportunities and supporting communication efforts internally and externally on behalf of clients.
Prior to Elemento, Denisse worked at Edelman Digital, where she joined a cross-departmental team to implement social media activations aligned with clients’ greater communications and marketing efforts. Here, she maintained an active online presence for Fuel Up to Play 60 – a program funded by the National Dairy Council and the NFL in collaboration with the USDA that empowers students to make small, every day changes to transform their schools into healthy and active places.
When Denisse is not immersed in all the current social buzz, you’ll find her hitting the running track to prep for her next race or busy finding the next city to explore. Then again, this foodie might just be busy perfecting the ultimate healthy version of a delicious pastry or potato chip – it can be done!
Which animal would you rather be and why: giraffe, flamingo or penguin?
Most likely a flamingo – they have beautiful bright plumage that range from light pink to bright red, stick with their colony and are overall social birds, which I can see myself most identified with. Plus, they seem to be happy birds that enjoy warm weather and like to wade in the water a lot. Who wouldn’t want to do that all day?
What music dominates your playlists?
Right now, I’m big into alternative music but I listen to just about everything both in English and Spanish. One moment, I’m singing along to Lana del Rey’s retro-60s pop or dancing along to some of Prince Royce’s sweet ballads. Next, I’m bobbin’ my head to Macklemore & Ryan Lewis’ verses before winding down with Natalia Lafourcade’s sweet renditions of Agustin Lara’s classics and Coldplay’s anthems.
What could you eat every single day and never get tired of it?
I’ve always joked around with my family that I could live off tamales if it ever came down to it. They’re so delicious that I can never turn them down.
If you could teleport yourself anywhere in the world – in the blink of an eye – where would you go?
Japan! I’ve always been fascinated by vibrant Asian culture, and Japan is one of the nations that has an awesome mix of the modern tech world with old world traditions. I’d love to spend a day soaking in all of the advanced technology, unique fashion, fresh cuisine, awe-striking architecture, rich history and the valued customs that makes Japan so amazingly different!
What’s on the top of your bucket list?
Traveling somewhere new each year! Whether it’s a different city within the U.S. or somewhere abroad, I want to see and explore all corners of the world while learning more about different cultures other than my own. Not necessarily going to all the touristy areas, but discovering the hidden gems small towns have to offer as well. I love traveling, and I think that having the chance to step outside my comfort zone and immerse myself in another culture or different place is not only an amazing experience but also one that helps you understand others and become more appreciative for what you have.
When you’re not busy making chemistry for our clients, what do you enjoy doing in your free time?
Running, and a lot! This year, I began hitting the track and running 5Ks around Chicago and its suburbs, and it’s been going pretty well. My next goal is to run a 10 mile race this upcoming Memorial Day. Ambitious? Yes, but you got to have big goals to shoot for and challenge yourself with!
When I’m not running, I like to experiment in the kitchen baking delish pastries and substituting ingredients, so I can not only feel free to indulge on them, I know that it’s a lot healthier. Other than that, I’m a big bookworm and love to dive into dystopian futuristic novels or learn more about interesting historical events.
What is your biggest passion?
Finding ways to challenge myself, whether it’s running an extra mile, learning to make indulging but healthy pastries, or simply learning or exploring news things. I like to further myself and see how much more I can grow. I feel like doing so not only expands my knowledge but it also allows me to try new, exciting things!